Campaign launched to celebrate community business stories

Community Business Weekend (5-8 October 2017) is a unique opportunity for community businesses across England to demonstrate the positive impact they have on society and tell their stories of success.

Community businesses are a relatively new phenomenon and can be set apart from other commercial and charitable organisations by their community ownership and localised decision making processes.

With over 7,000 community businesses already in existence, the Weekend will see an inspirational pack of ideas and advice sent out to up to 500 organisations. The guidance will also be replicated online with additional support delivered through webinars.

As reported in PR Week, the campaign is being delivered by a partnership led by Power to Change, the Lottery-funded trust set up to support community businesses in England. Power to Change is being supported on delivery of the Weekend by community organisers from the Eden Project and communications specialists from Campaign Collective.

Simon Francis, Founder Member of Campaign Collective, commented:

Campaign Collective Members have seen first hand how community businesses make a positive impact on our society. The campaign to bring them together to increase their profile and potential impact through the Community Business Weekend is an inspiring one.

Using our Members’ experience of running similar high-profile public-facing campaigns, such as National Apprenticeship Week and Universities Week, which rely on bringing together diverse organisations of differing sizes, we will work with Power to Change to deliver an inspiring communications campaign.

Mark Gordon, Director of Communications and Partnerships from Power to Change, said:

We are really excited to be teaming up with Campaign Collective. We can’t wait for this year’s Community Business Weekend, which will be bigger than ever before, and this partnership will be crucial to its success.

Campaign Collective will bring plenty of experience and creativity to the initiative. We can’t wait to see our collective plans put into action.

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